You may have the best product and know it is something that makes sense to you.
You may even know the customer needs it. But if it doesn’t make sense to the customer, they will not buy.
This is going to take some investment on your part. You are going to have to invest (monetarily or with time) in researching your market.
Do your research to find the narrow window in the mind of your prospect or customer in order to position your products and services effectively over a product or service of your competitors.
Changing a mind is an extremely difficult task. You will find that it is much easier to work with and hook your product to what's already there.
As you bring your website visitors onto your sales funnel through your entry level products you need to control as much of it as possible.
If you don’t help them make it to the next product in the funnel you will find that they will go off seeking on their own and end up at your competitors doorstep.
Now you sometimes will send them to your competitors, but you will do it through your recommendation and control. This will keep them trusting in you as the credible expert of their choice.
At the very beginning of your sales funnel affiliate marketing system you will offer your entry level product. At the end of your funnel is the end goal or solution to the problem your customer came to you expecting.
Your job is to position products that will make total sense to your customer to take the next step up.
Now the great thing about this is that you do not need to be the product owner or creator to all of these products yourself, although you certainly can be.
You also can position good quality affiliate products that will make sense and help your customer take that next step.
The more help you provide your customers, the more value you add to them. The more they will appreciate and respect you.
By properly positioning your products and affiliate products in your sales funnel the more this differentiates you from your competitors who are still scrambling around trying to figure out what the customer actually wants.
Remember that you need to design a well thought out sales funnel affiliate marketing system and buying experience for your customers. If you do this well your customers won’t go to competition that is offering less
value, and you will have a higher increase of margin and profit.
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