Now the fun begins as we take a look into the niche to see if it is going to be profitable, and if you can come up with an idea for your product - your first internet marketing product!
Choose a topic where the following three criteria can (and must) be met:
* People are looking for information to solve a common problem
* They are willing to spend money on that information.
* You, personally, are at least moderately interested about this topic.
Although the third point is optional, like I have already said, I recommend it if you are going to stay interested and motivated to promote your products for months and years to come. You have the option of choosing something you love or something that is popular. Make work fun by choosing a market that you enjoy.
So why is it so critical to identify a group of people with a common problem rather than looking for a hot product on the market now!
Well, the simple truth is that people very rarely go online to actively look for products to buy.
Much more often, they go online to search for solutions to their problems.
Once you identify a group of people with a common problem, you can start to think about a product or service you can position as a solution to that problem.
Then, all you have to do is put yourself in the way of your perfect potential customers, and set yourself up for an
incredibly successful business!
We are looking for something that can be evergreen and stay around for some time instead of always looking for the next hot thing to come around.
We want your first internet marketing product and niche to be something that we can grow our business around.
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